SENIOR DESIGNER & CREATIVE LEAD
QLD, Australia
Breasy set out to bring a refreshing take on wellness and lifestyle, with a brand built around energy, lightness, and balance. The challenge was to translate that spirit into a strong digital presence — one that felt clean, modern, and approachable.
Social Media Content
Videography & Editing
Photography
Digital Storytelling
I created and managed Breasy’s digital and media content, shaping how the brand appeared online. This included photography, videography, video editing, and social media campaigns, all designed to reflect Breasy’s uplifting personality. Lifestyle shoots captured the feeling of everyday wellness, while short-form videos and graphics were tailored for Instagram and Facebook to connect directly with the community. Each piece of content was produced to be visually consistent yet dynamic, giving the brand a recognisable and engaging presence across platforms.
The digital strategy helped Breasy establish itself as more than a wellness product - it became part of a lifestyle conversation. Social media content built awareness, videos sparked engagement, and photography gave the brand a professional polish. Together, the media work helped Breasy stand out and build trust in a competitive space.
Breasy was a chance to show how digital storytelling can shape perception. By combining design, photography, and video into one consistent digital presence, I helped create a brand identity that felt fresh, inviting, and true to its vision.
https://www.instagram.com/breasydxb/
